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Brand Adaptation
Illustrator, Photoshop & XD
Paul Frank
Problem
No brand adaptation
Problem
Problem
Problem
No brand adaptation
Scope
• Logo design
• Brand identity design
• Social media design
• Concept Art design
• Merchandise design
• Ui/UX design
Strategy
✦ Character Jules: integrating the character into the market
✦ UI: Created to offer customers a custom pin and showcase a dynamic slogan animation when they visit the store
✦ Pins: Free pins (صحابي) are provided upon departure to ensure the slogan is implemented in the customer’s reception
Solution
Merging the brand appropriately into the market
Strategy
✦ Character Jules: integrating the character into the market
✦ UI: Created to offer customers a custom pin and showcase a dynamic slogan animation when they visit the store
✦ Pins: Free pins (صحابي) are provided upon departure to ensure the slogan is implemented in the customer’s reception
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